Written by Guest Blogger: Globe University Student Accounts Representative Kim Martin
On Thursday, Oct. 11, 2012, at the Regent Street Retreat, Globe University-Madison East, Broadjam, and the Madison Area Music Association (MAMA) hosted The Pitch Sessions, an event that brought together local musicians and top music industry executives.
Musicians submitted their music in CD format prior to the event, and then industry professionals critiqued the music and offered feedback. Approximately 30 local artists, including current Globe University students and alumni, took advantage of this opportunity to advance their careers; a few obtained agents, and some will have their music played on the radio.
Panelists that critiqued music for The Pitch Sessions included Roy Elkins, founder and CEO of Broadjam Inc.; Randy Hawke, WJJO Radio Program Director; Billy Geoghegan, Consultant and Manager at Brown Paper Tickets; Sandman of Sandman Productions; and moderator Jim Brandmeier, Globe University Music Business Program Chair.
When asked how he felt about the results of The Pitch Sessions, Brandmeier stated, “To be honest, I was worried nobody would show. You know how it is with these things the first time. I was pleased with the turnout, and can definitely see this happening again.”
For anyone looking to break into the music business, make sure an event like The Pitch Sessions is on your list of priorities! And when you get to that point, Jim Brandmeier has some valuable advice: First, “make sure your sound is pristine. In the old days, with the equipment that was available, a bad recording could be compensated for. With today’s state-of-the-art technology, there is no excuse for a recording to be anything less than perfect.”
Second, these panelists need to cover a lot of ground in a short amount of time; don’t make them wait an entire 40-50 seconds before they can hear vocals. As Jim Brandmeier likes to say, “Don’t bore us – get to the chorus!”